Twitter announced yesterday that both mobile apps and Twitter.com will now show more engaging media within tweets.
Prior to this update, users would have to click on a link in order to view.
What makes this exciting is that tweets may now get more attention because of the image or video attached. While I understand that people like Twitter for it's simplistic functionality, mainly text, allowing images and Vines (short videos) to the timeline immediately draws my interest.
Take a look at the following example using Vine.
So, what do you think? Do you like the new changes? How do you think it stacks up against Instagram or Facebook? Has it just become the number one most powerful social network? Let me know in the comment section below.